10 E-Commerce Do’s and Don’ts

By ILYA POZIN 1. DO test your product. 2. DON’T assume that people will just find your site. 3. DO set aside a budget to test marketing. 4. DON’T bank on raising more money. 5. DO listen to your customers. 6. DON’T try to be everything at once. 7. DO build a solid foundation before … Read more

E-Commerce Platforms with Hidden Agendas

On one fine morning, you get a phone call from XYZ company telling you why you should sell your wares with their up and coming e-commerce platform. And they tell you all the astronomical traffic they have (which you will take a lifetime to build) and the merchants that are already selling with them. And … Read more

The Customer’s Economics

Had an interesting chat with Swee Yeong (entrepreneur and angel investor in the Malaysia tech scene) earlier this week. He mentioned about 2 very important metrics that businesses, especially e-commerce businesses should look into: 1) Customer Acquisition Cost 2) Customer Lifetime Value Companies often tries very hard, and I believe that’s an understatement, to acquire … Read more

Mudah.my Scams

Scams has always been around since greed was ‘invented’. So, with today’s technology, it has become easier to become a victim of scam, and if you look at the bright side, to become a successful scam artist. Mudah.my is an online classified platform that allows seller to post their items with a short description of … Read more