How Much Should You Spend on Google AdWords?

From one of the best article I’ve read on the subject- the formula to calculate the maximum bid for your keywords:

Max CPC = (profit per customer) x (1 – profit margin) x (website conversion rate)

Read the full article at Kissmetrics.com

2013-11-06T04:34:31+00:00November 6th, 2013|E-Commerce, Traffic Building|0 Comments

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